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The Real Reasons Patients Cancel (It’s Not What You Think)
Amit Gaglani Amit Gaglani

The Real Reasons Patients Cancel (It’s Not What You Think)

 Cancellations aren’t caused by schedules—they’re caused by uncertainty, low perceived value, and a disconnect between what people expect and what they experience. This article breaks down the real drivers behind cancellations and shows how clarity, communication, and active listening increase commitment, outcomes, and long-term loyalty.

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